2024/2025 Entrepreneurship 101 Workshop Series – Workshop 1: Effective Business Operation Strategies & Local Start-up Supporting Ecosystem

18 February 2025

Stella Fung Siu Wan Space for All @ HSUHK Library

Speaker: Ms Anita LEE, Co-founder and CEO, Time To Gold, HK

Ms. Lee shared insights on integrating social impact into food and beverage (F&B) businesses, balancing cultural heritage with modern market demands. Through real-world examples, she demonstrated how Time to Gold tackles challenges like workforce issues and evolving consumer trends. She also highlighted the role of social enterprises in preserving Chinese culinary heritage and leveraging innovative business models to sustain cultural traditions. Students gained actionable frameworks to align their entrepreneurial goals with social and cultural impact, inspiring them to create businesses that make a difference.